Chris
Locke.

Designing the Future of Business

Empowering visionary founders and global leaders to scale their impact, unlock new opportunities, foster innovation and leverage design to improve the world.

About

Leading with purpose...

Global Ecosystem Builder, Entrepreneur and Design Leader.
I’ve spent most of my career helping founders, entrepreneurs, and leaders turn their bold ideas into thriving businesses, working across global markets to unlock opportunities where design, innovation, and technology come together. My journey has taken me from partnering with Fortune 500 brands like Nike, AB InBev, and Disney to launch innovative solutions, to advising early-stage startups on getting ahead of their competition. With a deep understanding of the startup ecosystem, design and business growth, my mission is to help visionary leaders create lasting positive impact, forge meaningful connections, and scale their ventures globally.

LEADERSHIP

+10 years sparking innovation & ecosystem collaboration

Startup Growth

I help visionary founders go from zero to unicorn by positioning their businesses for long-term success, attracting key partners and building a brand that leads it's industry.

Founder Advisory
Business Design
Brand Positioning
Investor Relations
Design Leadership

I empower businesses to stay ahead by integrating human-centred design strategies, driving product innovation and embracing the latest trends in technology.

Design Operations
Emerging Tech & AI
Design Transformation
Product Strategy
Ecosystem Building

I offer a deep understanding of the global startup ecosystem, it's key players and how to foster greater collaboration across regions, industries and challenges.

Speaking Engagements
Leadership Networks
Strategic Partnerships
Diversity & Inclusion
Some of the companies I've worked with
south summit logo
BBVA Logo
Accenture Logo
Nestle Logo
Discovery Logo
Directv Logo
Assurant Logo
Brightstar Logo
Campus Party Logo
Grandvision Logo
Focus in Talent Logo
Phoenix Latam Logo
Rubikal Logo
FEATURED PROJeCTS

Some of my best work...

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Insights

Latest thoughts

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Testimonials

Word on the street...

Jose Sopeña headshot

Working with Chris has been an extremely rewarding and positively challenging experience. The programme delivered was really well structured, engaging and masterfully facilitated all along.

Jose Sopeña
Organization Strategy Consultant
John Bengtsson Profile

Chris provided a sublime combination of technology depth, cross-industry awareness, and a truly commercial mindset. He was extremely valuable as we developed our innovation strategies for various clients. I really enjoy working with him.

John Bengtsson
Product Manager, Cascade
Mashed Shafie profile

His patience and empathy is admirable. He is knowledgeable and experienced. I highly recommend Chris if you're looking for someone that helps you to ramp up quickly in the field of design.

Mahshad Shafie
UX Designer at Sogeti
Emilio Ondarza profile

Chris is one of the most creative and strategic person I know. He is gifted with fantastic leadership capabilities, social interaction and a great entrepreneurial mindset.

Emilio Ondarza
Founder, Focus in Talent
HOW I WORK

Good design is good business

What type of projects do you take on?

 I usually work on B2C software, that's my forte--where I shine best. But I also have about 15 B2B software products in my portfolio. I do end-to-end product design + branding.

What is your hourly rate?

I only charge hourly for my ongoing projects that need work on the regular. One-time projects are charged upfront to keep it transparent and clean! My hourly rate is $120.

What time-zone do you work in?

I work Central European Time, but I'm always ready to help out in emergencies, no matter the hour.

What is the typical timeline for a project?

Depends on the scope of the project, really. Some projects take less than a week. Some take months. The best way to find out is to get on a quick call with me, and discuss it. No strings attached!

How do you charge for projects ?

I quote a price upfront--so that you know exactly what you're paying and for what, and there are no surprises later. The exact cost of your project depends on the scope and requirements!

What does your design process look like?

I take a problem-forward approach. Whether we're iterating on an existing product or building a new one from scratch, how to solve the user's problem in the simplest way possible is my first concern.

Send me an email to understand my process in depth!

What metrics do you use to measure success?

The best metrics are customer adoption, happiness, task success, and engagement. There are a number of frameworks such as the System Usability Scale that help us understand product performance and I'm happy to help with that.

What if I need help after the project is complete?

I always make sure to help out my clients one month after the project ends, for free. For any help post that, we can work out an ongoing arrangement!